Air China will launch a new nonstop service between Beijing and Jakarta, 26 September.
The current service to Beijing makes a stop in Xiamen, and has a end-to-end flight time of 9.5 hours.
Air China is counting on Jakarta’s appeal as an emerging tourist destination for Chinese travellers who are more familiar with Singapore and Bangkok.
Indonesia’s capital and largest city is the most populous city in Southeast Asia, but it fails to figure as one of the region’s most favourite travel spots.
Official figures from Indonesia show that over 1.4 million Chinese tourists visited Indonesia in 2016, the target attraction being Bali. This is an increase of nearly 14% over 2015, making China the largest supplier of leisure travellers to the country.
Last year, Air China also rolled out new flights from Hangzhou to Surat Thani, Thailand, and from Chongqing to Nha Trang.
The addition of this nonstop route between Beijing and Jakarta is the latest development in Air China’s strategy to transform Beijing into an airport hub with global reach, and improve network cover in the Asia Pacific.